J.D. Byrider History

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The concept for J.D. Byrider was born in Marion, Indiana in 1979. The company actually began as Auto Credit of Marion, a small lot at the back lot of DeVoe Chevrolet-Cadillac.

The J.D. Byrider concept was the vision of Jim DeVoe, Sr., who was working with his father, Paul DeVoe, running the Chevy-Cadillac store.

The Vision Jim DeVoe’s vision was developed out of necessity. In the late 1970’s, interest rates were high and new car sales were sagging. Many people in tiny Marion, IN were blue collar workers who could not qualify for financing for a new car. Yet, they needed transportation to get to and from their jobs. Jim developed a business model that would allow his dealership to compete in the buy-here-pay-here category by offering consumers a car and financing at one single location, and do it better than the competition. His success led him to develop an educational package which he used to show other car dealers across the country how to succeed in this category. Through the Auto Credit Seminars, hundreds of dealers learned many of the inside tactics. Eventually, Jim’s interest in franchising the concept let to the inception of the J.D. Byrider brand and he opened his first unit in 1989.


1979  Jim DeVoe, Sr. forms Auto Credit of Marion, Indiana

1989  First J.D. Byrider opens

1993  J.D. Byrider moves Corporate Headquarters to Indianapolis, IN

1997  J.D. Byrider adopts “You get the credit, you get the car” campaign. Signs sponsorship deal with Tony Stewart.

1999  Ad campaign changes to “Easy as 1, 2, 3, DRIVE!”. Opens 100th dealership

2000  Moved to new Corporate Headquarters in Carmel, IN

2002  J.D. Byrider adopts "Good to Go" campaign.

2006  J.D. Byrider adopts "J.D. to the Rescue...Good Cars for People Who Need Credit" campaign

2011  Altamont Capital Partners acquires J.D. Byrider to provide strategic direction, resources and capital for long-term company growth

2012  J.D. Byrider closes first asset-backed securitization, receiving AA rating

2012  J.D. Byrider reaches $1 billion in outstanding retail installment contracts

2013  J.D. Byrider sells its 1 millionth vehicle

2014 J.D. Byrider reaches 164 locations and $1.2 billion in outstanding retail installment contracts



six year average annual net income from operations (see 2015 FDD item 19)


Percent of used car buyers seeking cars 5-10 years old


Number of cars we've sold and financed in 25 years


Charge-off rates (Top Industry Performance)


Customer Sales Satisfaction Ratings

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